Impact Producer & Climate Storyteller.

Caz Watson is an impact producer and climate communications specialist with extensive experience working on groundbreaking projects to create change for people and planet.

From launching major impact campaigns for landmark series and films, to collaborating with global decisionmakers, leading organisations and local changemakers on game-changing content, her work to date has helped to reach and engage millions with new stories of our changing world.

Fundamentally, her work is rooted in a passion for creative storytelling that can inspire human connection to drive meaningful action.

Recent Projects

2019-2020, World Wildlife Fund UK

Our Planet

Working on the groundbreaking Our Planet Netflix series, narrated by Sir David Attenborough. Developed impactful public communications for the series reaching global audiences of millions, and supported on diverse aspects of the wider impact campaign, including: developing educational resources, working on the short Pioneers for Our Planet series for the World Economic Forum, supporting screenings for the Our Planet: Our Business film, and helping to develop the series website (credited by the Webby Awards).

2020, World Wildlife Fund UK

A Life on Our Planet

Working to deliver the global impact strategy for the landmark David Attenborough: A Life On Our Planet film on Netflix. Included supporting the launch of Sir David Attenborough’s Instagram account, as well as leading global screenings activity for the film, which involved developing the film website and producing resources tailored to key audiences. Role also included creation of targeted communications around the film for WWF and partner channels, internal communications through WWF’s network offices, ongoing monitoring and evaluation activities and asset management responsibilities for core film materials.

2020-2022, C40 Cities

TED Countdown

Leading the ‘cities track’ of TED Countdown, an initiative by a unique group of organisations including TED, YouTube and Global Citizen to champion and accelerate solutions to the climate crisis. This involved working for C40 Cities to support city mayors to develop impact-focused TED talks to drive city climate action (see example of Beppe Sala, Mayor of Milan’s talk here), building momentum and political ambition around COP26. Helped to support city leadership teams and mayors through the process of content development and global distribution through TED’s channels.

2022-2023, Laudato Si’ Movement

The Letter

Managing the global impact campaign for The Letter film, which features Pope Francis and other faith leaders in conversation with climate champions from across the world. Leading the campaign through activities including: driving screenings activity through Laudato Si’ Movement’s international network; preparing and executing the global communications strategy; coordinating the film premiere at the Vatican and liaising with Vatican offices, high level attendees and film protagonists; producing targeted resources and developing the website in 5 languages; supporting a vast constellation of impact partners; editorial input on the film and creation of supporting content.

2023-2024, Silverback Films & Open Planet Studios

Open Planet

Managing communications and content for Open Planet, a visual library launched in 2023 to democratise access to world-class footage of our changing planet. Role has involved developing Open Planet’s global communications strategy, launching social channels and developing our tone of voice, creating targeted communications, editing and producing all content, coordinating the redesign of the website and updating the platform on an ongoing basis, partner engagement and outreach, regular communications to our global network of leading affiliate filmmakers, and creation of content for major events, among other diverse responsibilities.

2023-2024, Freelance

Black Sands

Freelancing for Black Sands, a strategic consultancy focused on communications and campaigns for positive impact. Work has included:

  • Developing the global Money Talks and Money Talks: Tax research projects, to drive more effective communications around climate and development finance across the movement. Has included producing the insight reports and supporting materials, and disseminating the results through targeted briefing sessions to hundreds of major organisations.

  • Coordinating the global Money Talks community built through the research. Helping to run regular convenings, and design and develop messaging primers and explainers to promote more effective movement-wide comms.

  • Working on international campaigns, including most recently Say It With Me Now, a global action calling for urgent taxes on the super rich, which involved organisations including Oxfam, Patriotic Millionaires, Fight Inequality Alliance, 350.org, Avaaz and more. Role involved producing content and materials for the campaign, as well as developing the website.

  • Supporting strategic communications and content for CORDAP.

  • Impact production for projects including an upcoming film by AMOS Pictures, Superbug, which explores the antimicrobial resistance crisis.

Testimonials

Reba Elliott, Senior Director for Strategy, Planning and Special Projects at Laudato Si’ Movement.

“Carrie is an absolute gem of a colleague and a person. When we first interviewed Carrie, we thought that she would be perfect for the job. She has been.

More than that, we've learned that she would be perfect for any job that requires grit, ingenuity, strategy, and good humor.

Over the past year, I've had the opportunity to see Carrie work through problems we never expected and opportunities we couldn't have imagined. She has seized every one of them by the horns.

Carrie is able to track dozens of priorities and to keep multiple projects moving forward despite obstacles. She is diligent, committed, and creative. She approaches her work with a learning mindset, and develops new skills as needed to resolve thorny challenges. In addition to the excellent existing skillset she brings to her work, this attribute makes her a perfect fit for projects that have evolving needs at scale.

Carrie is consistently praised by others as a kind and helpful teammate. She has maintained a network of mentors and past colleagues precisely because she is both a delight to work with an an essential member of the team.

I cannot praise Carrie or her work highly enough. Many thanks, Carrie, for all you've done!”